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Source Types
Book
Title
Beyond listening : learning the secret language of focus groups / Bonnie Goebert with Herma M. Rosenthal.
Author
Goebert, Bonnie.
Published
New York : J. Wiley, c2002.
Call Number
658.83 G593B
Location
มหาวิทยาลัยราชภัฏศรีสะเกษ
Source Types
Book
Title
Consumer behavior
Author
Schiffman, Leon G.
Published
Upper Saddle River, N.J. :Pearson/Prentice Hall,c2004.
Call Number
658.8342 S333C 2004
Location
มหาวิทยาลัยราชภัฏศรีสะเกษ
Source Types
Book
Title
Consumer behavior /Leon G. Schiffman, Leslie Lazar Kanuk.
Author
Schiffman, Leon G.
Published
Upper Saddle River, N.J. :Prentice Hall,c2000.
Call Number
658.8342 S333C 2000
Location
มหาวิทยาลัยราชภัฏศรีสะเกษ
Source Types
Book
Title
Consumer behavior /Roger D. Blackwell, Paul W. Miniard, James F. Engel .
Author
Blackwell, Roger D.
Published
Ohio :South-Western ,2001.
Call Number
658.834 B632C 2001
Location
มหาวิทยาลัยราชภัฏศรีสะเกษ
Source Types
Book
Title
Consumer behavior=building marketing strategy /Del I. Hawkinsl, David L. Mothersbaugh.
Author
Hawkinsl Del I.
Published
Boston :McGrawHill,2013.
Call Number
658.8342 H65C 2013
Location
มหาวิทยาลัยราชภัฏศรีสะเกษ
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Subject
Consumer behavior
Author
Kanuk, Leslie Lazar (2)
Schiffman, Leon G (2)
Blackwell, Roger D (1)
David L. Mothersbaugh (1)
Engel, James F (1)
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Subject
Consumer behavior (5)
Motivation research (Marketing) (2)
Consumers’ preferences (1)
Focused group interviewing (1)
Maketing research (1)
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Publish year
2013 (1)
2004 (1)
2002 (1)
2001 (1)
No date (1)
Source Types
Book (5)
Location
มหาวิทยาลัยราชภัฏศรีสะเกษ (5)