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Title
Personality not included : why companies lose their authenticity and how great brands get it back, foreword by guy kawasaki / Rohit Bhargava, Guy Kawasaki.
Author
Bhargava, Rohit
Publication
New York : McGraw-Hill , 2008
Edition
1st ed
Detail
302 p. ; 22 cm
Subject
Branding (Marketing).
(+)
Authenticity (Philosophy).
(+)
Source Types
Book
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มหาวิทยาลัยราชภัฏศรีสะเกษ
หนังสือทั่วไป(ภาษาอังกฤษ)
658.827 B47P 2008
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