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Title
Strategic marketing / David W. Cravens.
Author
Cravens, David W
Series
The Irwin series in marketing
Publication
Chicago : Irwin, c1997
Edition
5th ed
Detail
xviii, 670 p. : ill. ; 24 cm
Subject
Marketing
--
Decision making.
(+)
Marketing
--
Management.
(+)
Marketing
--
Management
--
Case studies.
(+)
Source Types
Book
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1
มหาวิทยาลัยราชภัฏศรีสะเกษ
หนังสือทั่วไป(ภาษาอังกฤษ)
1
658.802 C898S
Available
2
มหาวิทยาลัยราชภัฏศรีสะเกษ
หนังสือทั่วไป(ภาษาอังกฤษ)
2
658.802 C898S C.2 1997
Available
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