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Title
Marketing communications : contexts, strategies, and applications / Chris Fill.
Author
Fill, Chris
Publication
New York : Pearson Education LTD, 2006
Edition
4th ed
Detail
xxxvii, 911 p. : ill. ; 27 cm
Subject
Communication in marketing.
(+)
Marketing channels.
(+)
Sales promotion.
(+)
Source Types
Book
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มหาวิทยาลัยราชภัฏศรีสะเกษ
หนังสือทั่วไป(ภาษาอังกฤษ)
658.802F484M
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