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Source Types
Book
Title
Services marketing / Valarie A. Zeithaml, Mary Jo Bitner, Dwayne Gremler.
Author
Zeithaml, Valarie A.
Published
[S.l.] : McGraw-Hill/Irwin, 2006.
Call Number
658.8 Z48S 2006
Location
มหาวิทยาลัยราชภัฏศรีสะเกษ
Source Types
Book
Title
Services marketing :integrating customer focus across the firm /Valarie A. Zeithaml, Mary Jo Bitner.
Author
Zeithaml, Valarie A.
Published
Boston :Irwin/McGraw-Hill, c2000.
Call Number
658.8 Z48S 2000
Location
มหาวิทยาลัยราชภัฏศรีสะเกษ
Source Types
Book
Title
ยุทธวิธีบริการครองใจลูกค้า = Customer service satisfactionstrategy /สมชาติ กิจยรรยง .
Author
สมชาติ กิจยรรยง.
Published
กรุงเทพฯ :ธรรกมลการพิมพ์,2545.
Call Number
658 ส238ย 2545
Location
มหาวิทยาลัยราชภัฏศรีสะเกษ
Source Types
Book
Title
Managing services :using technology to create value /Mark M. Davis, Janelle Heineke .
Author
Davis, Mark M.
Published
Boston :McGraw-Hill,2003.
Call Number
658 D263M 2003
Location
มหาวิทยาลัยราชภัฏศรีสะเกษ
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Subject
Customer services
Author
Bitner, Mary Jo (2)
Zeithaml, Valarie A (2)
Davis, Mark M (1)
Gremler, Dwayne (1)
Heineke, Janelle (1)
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Subject
Customer services (3)
Marketing (2)
Customer relations -- Management (1)
Service industries -- Marketing (1)
Service industries -- Technological innovations -- Management (1)
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Publish year
2006 (1)
2003 (1)
2000 (1)
2545 (1)
Source Types
Book (4)
Location
มหาวิทยาลัยราชภัฏศรีสะเกษ (4)