Title Advertising and promotion : an integrated marketing communications perspective / George E. Belch and Michael a. Belch .
Author Belch, George E
Publication Boston : McGraw-Hill Irwin, 2007
Edition 7th ed
Detail xxvi, 820 p. : ill.; 28 cm
Subject
 
 
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1 มหาวิทยาลัยราชภัฏศรีสะเกษหนังสือทั่วไป(ภาษาอังกฤษ)  659.1 B427A 2007Available

 

 
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